How to Create a Clutter Free Trade Show Display

This article provides specific tips for how to create a visually appealing tradeshow display that will attract visitors to your booth and help you generate leads for your business.

Submitted By Mary White

Promote Your Business Through Local Business Trade Show Expo events

One of the best things a small business owner can do to increase visibility for his or her business venture is to participate in local trade shows and business expo events.

Submitted By Mary White

Trade Shows: Generating Positive Press - Media Relations and Marketing
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“There’s no such thing as bad press, as long as they spell your name right.” P. T. Barnum A trade show may seem like a circus, with all the sideshows, the hawkers, and the intriguing sights. However, Barnum’s statement raises an essential question. Is bad press worse than no press at all? Absolutely! How can you make the most of your trade show media presence? Here are several tips. *** This article is available as a PDF file. Additional formats are available upon request.

Submitted By LINDA ANN NICKERSON

Lead Qualification Tips for Trade Shows - Weeding Out Window-Shoppers
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Trade shows draw millions of attendees annually, as marketers meet their markets face-to-face in looming convention halls and exposition centers. Exhibitors pay dearly for displays and give-aways. Does all of this pay off for exhibitors, in terms of valid sales leads? What constitutes a successful show? It’s all about sales leads! How can you tell good leads from poor ones? You can qualify your leads! Here´s how. *** Article is downloadable as a PDF file. Additional formats are available upon request.

Submitted By LINDA ANN NICKERSON

Great Sales – It’s a Name Tag Game!

Today´s stressed business person has so much going on in their minds that forgetting a name they´ve known in the past or the name of a person they´ve just met, is very easy. In fact, it´s almost guaranteed. A name tag will alleviate embarrassing moments and keep the business ball rolling smoothly.

Submitted By Sheree Zielke