Why Shouldn’t You Include Web Addresses in Your Articles?

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Why Shouldn’t You Include Web Addresses in Your Articles?

Your article may have been rejected because you included a web address or link. Please do not do this. Why? The question can be answered very easily if you look at the article through the purchaser’s eyes.

A website owner wants readers to come to their website and stay on it. If you include a link off-site, the reader may click on it and be sent away from the website on which the purchaser of the article wants them to remain. The buyer of an article wants the reader to click on links within his or her own website. This means that readers linger longer, giving them greater opportunity to click on relevant ads or purchase merchandise. Any time a reader does this, the website owner makes money.

Any time a reader clicks away, the website owner doesn’t make any money. Buyers want articles that make them money! Don’t include website addresses or links!

If you must, remove the “http://www” in front of the address, even if you use websites for references.

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