Writer Biography

I help art and design businesses to develop and delight their audiences by putting their beautiful products to well-crafted words.

My approach puts the evocative, but often complex, language of art writing into layman's terms. This aims to improve the accessibility of art and design. It inspires existing audiences. It attracts a broad range of new customers. Artists find it a refreshing and valuable way to interpret their work.

Clients range from individual artists to commercial galleries, and furniture retailers.

I am an experienced writer, arts marketer and maker, and so understand art and design businesses – from the first flash of inspiration through to hanging a piece on your customer’s wall.

My creative background means that my writing offers expertise and authenticity which counteracts many ideas of pushy sales-driven ‘marketing copy’. I write for a broad range of purposes, from few-thousand-word art history articles to punchy product descriptions.