Joy R. Calderwood Available!

Joy R. Calderwood

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Writer Biography

Add fresh content to your website, blog, or other online marketing system easily with pre-written or on spec content. I love writing and providing clients with articles they can use. I work from a home office where I tend my beautiful gardens in between projects. I'm a certified life coach, member of a small business organization, and a former home stager. My experience in these areas gives me more than ample topics to write on.

I specialize in articles on gardening, pets, small business marketing, real estate, home improvement, relationships, anxiety, depression, happiness, hope, and self-improvement.

I try to focus on a “why” and "what" — Why would your reader want to read this? — What will your reader take away? — What action might your reader take next? — How will this article entice him to take action?

My passions are writing, creating art, exercising, enjoying the outdoors, managing my home, gardening and landscaping.

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What Professional to Choose When Feeling Stuck in Life

Whether feeling overwhelmed or just feeling the need for a little support while you make decisions, hiring a counselor or life coach may be the answer. Depending on your need, there are a number of professionals waiting to serve you. Hiring a counselor or life coach should be just one more consideration in your personal self-care plan. | Read More →

Words: 647   Downloads: 0   Category: Self Improvement   By: Joy R. Calderwood

Have a Simple and Delightful Thanksgiving Day

Thanksgiving doesn't need to be complicated. Why not pick out the best parts of it and make your holiday into a simple and delightful celebration? If you have children, do it for their sakes. | Read More →

Words: 504   Downloads: 0   Category: Holidays   By: Joy R. Calderwood

Are You Stuck on the Trendy Gizmo-Buying Train?

Everyone gets caught up in the potential some new gadget has to offer. Clever marketers know how to make a product seem too good to be true. Shoppers, TV infomercial viewers, and online web surfers are gently lulled into believing they shouldn't go one more day without making a purchase. Soon enough all rationale disappears into the wind and what a person is left with is more clutter, less money, and something they need to find a storage spot for. Save your money, your time, and your space by getting off the gizmo-buying train. | Read More →

Words: 654   Downloads: 0   Category: Personal Finance   By: Joy R. Calderwood

Watch Out for Mind Games When Doing Business

Every small business owner faces a tough decision now and then. Sometimes it seems easier to resist conflict than to chase down money. With loose policies, it's easy to let things go and to get taken advantage of. Change is possible. Good decisions can be made with a healthy mindset and a few good policies in place. | Read More →

Words: 1148   Downloads: 0   Category: Entrepreneurship   By: Joy R. Calderwood

Is There a Gap in Your Sales Campaign?

Do you give customers the option of making purchases online? Have you covered all the bases with great product descriptions, visuals, and detailed specifications? If not, why not? Customers don't want to fiddle around on their computer looking for the right product any longer than they have to. Make it easy for them with these marketing campaign strategies. | Read More →

Words: 1017   Downloads: 1   Category: Marketing   By: Joy R. Calderwood

The Performance Appraisal from the Manager’s Perspective

What is a performance appraisal? Is it just a waste of time, or can it lead to company growth? What does a manager need to include in his employee performance appraisal? These are just a few questions addressed here. | Read More →

Words: 438   Downloads: 0   Category: Careers   By: Joy R. Calderwood

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