Rates for Private Clients (UK)

[JLaud]

I've been using a few different writing sites for the past year, but have recently decided to branch out and approach private clients.

The only issue is setting my rates, all work I've written for individuals has been priced to their specification - either here or on PPH - and so it's a little strange in the driving seat.

Would you recommend a similar rate to what I would willingly approach an article for here, or higher/lower/etc.

Thanks in advance and hello as well!