{"id":6750,"date":"2017-06-06T08:00:01","date_gmt":"2017-06-06T15:00:01","guid":{"rendered":"https:\/\/www.constant-content.com\/blog\/?p=6750"},"modified":"2019-03-13T09:48:03","modified_gmt":"2019-03-13T16:48:03","slug":"six-elements-your-linkedin-profile-should-have","status":"publish","type":"post","link":"https:\/\/www.constant-content.com\/content-writing-service\/2017\/06\/six-elements-your-linkedin-profile-should-have\/","title":{"rendered":"Six Elements Your LinkedIn Profile Should Have"},"content":{"rendered":"<div class=\"entry-content\"><p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-6751\" src=\"https:\/\/cc-west-blog-assets.s3.amazonaws.com\/uploads\/2017\/06\/LinkedIn-profile-writer.jpeg\" alt=\"Social network interface businessman touch button.\" width=\"670\" height=\"391\" srcset=\"https:\/\/cc-west-blog-assets.s3.amazonaws.com\/uploads\/2017\/06\/LinkedIn-profile-writer.jpeg 1200w, https:\/\/cc-west-blog-assets.s3.amazonaws.com\/uploads\/2017\/06\/LinkedIn-profile-writer-300x175.jpeg 300w, https:\/\/cc-west-blog-assets.s3.amazonaws.com\/uploads\/2017\/06\/LinkedIn-profile-writer-768x448.jpeg 768w, https:\/\/cc-west-blog-assets.s3.amazonaws.com\/uploads\/2017\/06\/LinkedIn-profile-writer-1024x597.jpeg 1024w, https:\/\/cc-west-blog-assets.s3.amazonaws.com\/uploads\/2017\/06\/LinkedIn-profile-writer-50x29.jpeg 50w\" sizes=\"(max-width: 670px) 100vw, 670px\" \/><\/p>\n<p>With over 500 million users, LinkedIn is a great channel for making connections, keeping up with industry trends and staying in touch with valuable contacts, among other things. With so much potential value for professionals in almost every industry, it\u2019s crucial to make sure your profile is set up to help you reach your goals.<\/p>\n<div style=\"background-color: #f8c854; padding: 10px;\"><strong>Free Actionable Bonus:<\/strong> Free Actionable Bonus: Want to create better content for social media? <a href=\"https:\/\/try.constant-content.com\/social-media\/\"> Get the complete guide to building a social media strategy and creating content for social, plus 6 awesome examples to inspire your next post.<br \/>\n<\/a><\/div>\n<p>&nbsp;<\/p>\n<p>Here are six essential elements your LinkedIn profile needs so that you can get more views and make more connections.<\/p>\n<ol>\n<li><strong>A Professional Headshot <\/strong><\/li>\n<\/ol>\n<p>Having a professional photo makes you more relatable in a virtual medium and actually makes your profile <a href=\"https:\/\/www.linkedin.com\/pulse\/2016-linkedin-stats-you-should-know-updated-katy-elle-blake\">14 times<\/a> more likely to be viewed. For your photo to have maximum impact, choose one that\u2019s recent, high-quality, takes up most of the available space, and presents you as professional and friendly.<\/p>\n<p>To give your page even more clout, add a customized background image. It could be something that reflects your personal brand, a shot of your hometown or a bold block of color, anything that makes you stand out.<\/p>\n<ol start=\"2\">\n<li><strong>An Enticing Headline <\/strong><\/li>\n<\/ol>\n<p>If you don&#8217;t include a headline, LinkedIn defaults to your current job title. But you\u2019re so much more than your job title and you risk getting lost in the crowd! Your headline should convey your full professional value while also capturing attention and making people want to know more about you.<\/p>\n<p>Your headline also shows up in search results and is your first professional touchpoint with potential clients, so it should include relevant keywords.<\/p>\n<ol start=\"3\">\n<li><strong>A Compelling Background Summary <\/strong><\/li>\n<\/ol>\n<p>This is where you can be more conversational and show off a bit of your personality. Let readers know who you are, what you do, what you&#8217;ve done and what you\u2019re passionate about. You can still include keywords related to your niche, but the point here is to attract people and make them want to reach out to you or look deeper into the value you offer.<\/p>\n<ol start=\"4\">\n<li><strong>Your Experience <\/strong><\/li>\n<\/ol>\n<p>Take the time to flesh out the details of all your relevant experience to boost your credibility. By posting the dates and job roles with each client, you&#8217;ll increase your odds of achieving higher rankings in LinkedIn&#8217;s search results. To increase your search visibility, also be sure to include all the post-secondary education you\u2019re received.<strong>\u00a0<\/strong><\/p>\n<ol start=\"5\">\n<li><strong> Links to Prove Your Value<\/strong><\/li>\n<\/ol>\n<p>You can connect up to three URLs to your LinkedIn profile. At the very least, link back to anything that might reinforce the value you can provide like a website, blog or social media profile.<\/p>\n<ol start=\"6\">\n<li><strong> Recommendations <\/strong><\/li>\n<\/ol>\n<p>This gives readers the chance to hear about you from another perspective and can further bolster your credibility. Be proactive \u2013 don&#8217;t wait to collect recommendations. Reach out to past employers and clients for recommendations and be sure to return the favor.<strong>\u00a0<\/strong><\/p>\n<h3><span id=\"dont-miss-an-opportunity-to-connect\">Don\u2019t Miss an Opportunity to Connect<\/span><\/h3>\n<p>LinkedIn is a great tool to promote your value and find new opportunities. However, only around <a href=\"https:\/\/www.leisurejobs.com\/staticpages\/18285\/the-ultimate-linkedin-cheat-sheet\/\">51% of LinkedIn users have 100% completed profiles<\/a>. With LinkedIn\u2019s algorithm ranking completed profile\u2019s higher in other user\u2019s searches, it\u2019s even more important to make sure yours is complete so you aren\u2019t missing out on potential leads and relationships that can contribute to your success.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>With over 500 million users, LinkedIn is a great channel for making connections, keeping up with industry trends and staying in touch with valuable contacts, among other things. With so much potential value for professionals in almost every industry, it\u2019s crucial to make sure your profile is set up to&#8230; <a class=\"read-more\" href=\"https:\/\/www.constant-content.com\/content-writing-service\/2017\/06\/six-elements-your-linkedin-profile-should-have\/\">Continue Reading <span class=\"icon icon-circle-chevron-right\"><\/span><\/a><\/p>\n","protected":false},"author":37,"featured_media":6751,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[633,197],"tags":[244,142],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Six Elements Your LinkedIn Profile Should Have - Constant Content<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.constant-content.com\/content-writing-service\/2017\/06\/six-elements-your-linkedin-profile-should-have\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Six Elements Your LinkedIn Profile Should Have - Constant Content\" \/>\n<meta property=\"og:description\" content=\"With over 500 million users, LinkedIn is a great channel for making connections, keeping up with industry trends and staying in touch with valuable contacts, among other things. With so much potential value for professionals in almost every industry, it\u2019s crucial to make sure your profile is set up to... 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