{"id":6456,"date":"2017-01-20T08:01:28","date_gmt":"2017-01-20T16:01:28","guid":{"rendered":"https:\/\/www.constant-content.com\/blog\/?p=6456"},"modified":"2018-08-01T10:58:30","modified_gmt":"2018-08-01T17:58:30","slug":"6-tips-for-creating-captivating-slideshares","status":"publish","type":"post","link":"https:\/\/www.constant-content.com\/content-writing-service\/2017\/01\/6-tips-for-creating-captivating-slideshares\/","title":{"rendered":"6 Tips for Creating Captivating SlideShares"},"content":{"rendered":"

\"\"<\/p>\n

While you might think your current slate of social media channels is sufficient, you may be missing out on an incredible opportunity if you don\u2019t have SlideShare in the mix.\u00a0Since its 2012 acquisition by LinkedIn, the platform has grown consistently year-over-year and now boasts over 70 million active users per month and more than 18 million uploads.<\/p>\n

With SlideShare dubbed the “quiet giant of content marketing<\/a>” by Forbes <\/em>magazine, it\u2019s worth considering whether you can harness its substantial power to take your own content marketing to the next level.\u00a0<\/strong><\/p>\n

Why Use SlideShare?<\/span><\/h3>\n

There are quite a few reasons SlideShare has become so popular:<\/p>\n

It\u2019s easy to get started: <\/strong>Just add some information about yourself or your business. You can also connect your SlideShare with your existing Facebook or LinkedIn accounts for an even faster set up.<\/p>\n

Unique medium:<\/strong>\u00a0Slide presentations can help you demonstrate your expertise in a visually compelling and easy-to-navigate format. You can even recycle some of your existing content into a slide presentation, reducing the amount of work you need to do.<\/p>\n

Improves SEO:<\/strong>\u00a0Google indexes each and every presentation on the platform and the vast majority of SlideShare’s traffic comes from organic search.\u00a0So, having a number of presentations on SlideShare can give your brand’s SEO a nice boost.<\/p>\n

Getting the Most Out of SlideShare<\/span><\/h3>\n

While the potential benefits are there, you won\u2019t get any if your slide presentations themselves are poor. They need to grab readers\u2019 attention and keep it.<\/p>\n

With that in mind, here are a few tips for slide presentations so that they are effective on SlideShare:<\/p>\n

Think visual:<\/strong>\u00a0SlideShare is a very visual platform meaning that people don’t want to look at walls of words on your slides.\u00a0Instead, use more visuals.<\/p>\n

Make sure your presentation can stand alone:<\/strong> Some SlideShare presentations are ineffective because they were obviously meant to go along with spoken dialogue.\u00a0Be sure that your presentation is clear and easy to follow on its own.<\/p>\n

Create an incredible cover slide:<\/strong>\u00a0 The cover slide is what lures people to start viewing the rest of your presentation, so it needs to be as powerful and compelling as possible.<\/p>\n

Use links to your advantage:<\/strong>\u00a0Add links to drive people to your website or to a contact form \u2013 it’s a great way to gain new subscribers to your email list and boost your website’s traffic.<\/p>\n

Don’t skimp on the description and keywords: <\/strong>Make sure you fill in all the fields when you upload a presentation.\u00a0The description is particularly important \u2013 you have 3,000 characters to work with, so there’s plenty of room to create a detailed description that grabs attention.\u00a0It’s also important to tag your presentation with the right keywords.\u00a0This will increase its visibility and help it rank better in search results.<\/p>\n

Include a clear call-to-action: <\/strong>SlideShare isn’t the place to be subtle. If you want users to click through and take the next step, you need to provide a clear, visual call-to-action.<\/p>\n

If you’re looking for a new addition to your content marketing mix, slide presentations on SlideShare may be a perfect fit.\u00a0With a large user base and an easy-to-follow format for your audience, the potential to grow your reach and boost your visibility is tremendous.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

While you might think your current slate of social media channels is sufficient, you may be missing out on an incredible opportunity if you don\u2019t have SlideShare in the mix.\u00a0Since its 2012 acquisition by LinkedIn, the platform has grown consistently year-over-year and now boasts over 70 million active users per… Continue Reading <\/span><\/a><\/p>\n","protected":false},"author":37,"featured_media":6457,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[312,7,335],"yoast_head":"\n6 Tips for Creating Captivating SlideShares - Constant Content<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.constant-content.com\/content-writing-service\/2017\/01\/6-tips-for-creating-captivating-slideshares\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Tips for Creating Captivating SlideShares - Constant Content\" \/>\n<meta property=\"og:description\" content=\"While you might think your current slate of social media channels is sufficient, you may be missing out on an incredible opportunity if you don\u2019t have SlideShare in the mix.\u00a0Since its 2012 acquisition by LinkedIn, the platform has grown consistently year-over-year and now boasts over 70 million active users per... 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