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Visionquest
Freelance Writer
I am a B2B consultant with over 15 years experience in sales, marketing, production, operations and supply chain management. My manufacturing experience includes production cell management, Kan Ban contract negotiation, production throughput analysis and cycle time management. My sales experience includes selling direct to Telecom OEM's (Original Equipment Manufacturers), terrestrial earth stations and high power amplifier manufacturers. I also have several years experience in commodity based sales, selling plastic to several injection molding industries and am also active in selling biodiesel to the petroleum industry. My marketing experience includes writing for several SEO firms and performing multiple market feasibility studies.
I have written several articles as a ghost writer on production, engineering, sales, inventory management, operations and procurement related issues. Several of these articles have appeared in Trade Magazines or as whitepapers for my clientele. I have also contributed content to the Institute of Supply Chain Management’s monthly publication “Inside Supply Management”.
Approved writer for:
Articles
Blog Posts
White Papers
Portfolio Info
Number of Articles Written: 260
Number of Usage Licenses Sold: 13
Number of Unique Licenses Sold: 7
Number of Full Rights Licenses Sold: 226
Featured Articles
Marketing Essentials: The Boston Matrix and Its Four Product CategoriesBest Business Practices: An Explanation of an Income Statement for a Service Business
Use Calculated Risks, Not Gambles, When Defending Market Share
Product Management: Reducing Your Inventory Liability With a Definitive Exit Strategy
Product Marketing: Don’t Give Up on That Product Line Just Yet!
Navigating Your Business: Best Practices in and Out of a Recession (Living by the $1.00 Saved Rule and Minimizing Declining Customer Values)
Whether you are in or out of a recession, doing the right thing just makes sense. The following article provides insight into the $1.00 savings rule, and offers three well defined approaches to mitigate the impacts of the current economic situation.
Words: 1300 Downloads: 1 Category: Management By: Visionquest- Unique N/A
- Full N/A
Beware the Price Shoppers (5 Steps to Stop Customers From Using Your Price Against You)
It is never easy when a customer promises business and never delivers. Every time you provide pricing, they use it to lower other competitive bids. The following article outlines five steps to end your customer from using your price against you, and provides insight into how to use the “pre-sell” technique to accomplish this goal.
Words: 1300 Downloads: 2 Category: Marketing By: Visionquest- Unique N/A
- Full N/A
Business to Business Sales: Setting Face to Face Customer Visits (3 Approaches for Success)
Going outside your comfort zone is never easy. Sales professionals tend to feel more in control of the sales process when selling over the phone. However, real sales growth can only be achieved when you are able to meet with your customer in person. The following article outlines three approaches to ensure your customer visits are successful ones.
Words: 600 Downloads: 0 Category: Marketing By: Visionquest- Unique N/A
- Full N/A
Business to Business Sales: Encouraging Sales to Manage Customers as Assets (6 Approaches to Empowering Sales to Become Asset Managers)
What are some of the criteria a company should use to measure the value of their customers? Is there an argument to be made for customers to be viewed as assets? The following article outlines some essential approaches to empowering sales to manage customers as though they were the company’s most valuable assets.
Words: 1000 Downloads: 1 Category: Marketing By: Visionquest- Unique N/A
- Full N/A
