This is a clear, concise article outlining the benefits of contact lens wear for someone considering lenses for the first time. The article describes the different types of lenses and the varying levels of care/cleaning required, and suggests that people choose their lenses based on their lifestyle and personality type. The article has a positive slant on lens wear, but is also honest about the initial difficulties some users have. Ultimately the article concludes that the benefits of lens wear far outweigh any problems.

This is a factual article aimed at businesspeople, outlining the advantages and disadvantages of email marketing. It looks at the pros and cons in terms of cost, time and ease of marketing campaigns, and compares email to other methods such as cold calling/telemarketing, and snail-mail shots. The article concludes that considering there are great downsides to email, it may be better to combine email marketing with other methods rather than trying to replace them altogether.

This article examines how the average working adult can ´feed their brain´ to feel alert, healthy and on top of their game. It follows the average person through their day, identifying areas in which they can improve to feel less sluggish and more clear-headed - e.g. diet, exercise, work habits. The article is clear, informative and has a light-hearted tone with wide appeal.

This is a clear, concise article outlining the importance of maintaining a life outside one´s partner and children. It emphasises how the need for personal time and space is not a rejection of family, but rather a natural human need. The article has a positive, pro-family tone and encourages people to improve family relationships by looking after themselves first.

This article is a light-hearted but factual debunking of 10 harmful myths about skincare in the sun. The article looks at potentially dangerous beliefs about safety in the sun and provides the truth about the sun´s damaging effects. The article goes through each myth point by point and explains why they are false, and what the sensible alternative behaviour is.

This is a clear, concise article giving advice to young people who may feel conflicted about their sexuality. It emphasises the need to resist pressure to label oneself, and come to terms with one´s sexuality in one´s own time. The article also outlines the pros and cons of talking to a friend about these issues, versus talking to someone impartial.